Free In-Home Floor Fit Consultation
Laminate flooring, selected for your Utah home.
Compare laminate when scratch resistance, everyday care, pets, kids, or a consistent wood look are priorities. We bring the right collections to your home so you can see whether it is the right fit before you commit.
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Waterproof laminate is the practical choice when the room needs to handle water, pets, kids, traffic, or a larger whole-home scope. We carry three tiers from two manufacturers: Inhaus and GemCore. The point is not to bury you in a catalog. It is to bring the right options into your actual rooms so you can see which product fits before you commit.
Good. Better. Best.
Three tiers. One consultation. We bring the options that fit your rooms so you can compare them side by side in the actual space instead of guessing from product names.
Good
Inhaus Visions
German-engineered laminate
Solid entry point. German-made with attached pad for quieter, warmer feel underfoot. 13 colorways from light naturals to warm browns. AC3 wear rating handles normal residential traffic. 20-year residential warranty.
- 7mm + 2mm attached pad
- 7.64" x 50.63" plank
- AC3 residential wear class
- 13 colorways
- Made in Germany
~$6.50/sqft installed
Better
GemCore Lakeshore
12mm waterproof laminate
The sweet spot. 12mm thickness with True Wood Touch EIR texture that looks and feels like real wood. 3-part waterproof system (power-sealed joints, tight-lock profile, fiber composite core under 6% swell). AC4 commercial durability. Lifetime warranty including pet coverage.
- 12mm overall thickness
- 7.5" x 48" plank
- AC4 commercial wear class
- 10 colorways
- 3-part waterproof system
- Lifetime residential + pet warranty
~$7.50/sqft installed
Best
GemCore Seaside
12mm wide-plank waterproof
Same 12mm GemCore performance as Lakeshore in a larger format. 9.25" wide by 72" long planks make rooms feel more expansive and show off the grain detail dramatically. Popular for open-plan main floors and primary suites.
- 12mm thick
- 9.25" x 72" wide plank
- AC4 commercial wear class
- 10 colorways
- 3-part waterproof system
- Lifetime residential + pet warranty
~$8/sqft installed
Prices above are planning guides, not a final quote. Removal, floor preparation, stairs, trim and other site conditions can change the installed total. We confirm the complete scope in writing.
Want herringbone? We carry that too.
Inhaus Manor is a German-made herringbone laminate. 8mm thick, 5.16" x 25.31" planks, AC5 wear class. 8 colorways. Lifetime residential warranty plus 7-year light commercial.
Herringbone is a pattern choice, not a quality upgrade. It costs more because the installation is more labor-intensive: every plank is cut and laid at an angle. The result is a distinctive, high-end look that works especially well in entryways, dining rooms, and feature spaces.
~$10/sqft installed
Higher installed price reflects the pattern installation labor, not the material.
Why GemCore stands apart.
We have seen enough laminate fail in real homes to know which details matter. GemCore is the product we stand behind when homeowners want waterproof performance without giving up the look and feel of real wood. Here is what makes that recommendation practical.
AC4 Commercial Durability
An AC4 rating describes laminate abrasion resistance. It does not make the floor scratch-proof and is not a direct comparison with vinyl wear-layer measurements. Confirm the selected product’s approved use and warranty.
True Wood Touch EIR
EIR stands for embossed in register. The surface texture is pressed to align exactly with the printed grain beneath it, so every visual knot, pore, and plank variation has corresponding tactile texture. It looks and feels like real wood because it is engineered to replicate wood at the surface level.
3-Part Waterproof System
Power sealing on every click joint locks out moisture at the seams. The tight-lock profile keeps planks seated under pressure. The fiber composite core absorbs less than 6% swell under water exposure, versus the industry average of 10-15%. Steam mop safe.
12mm Thickness
Overall thickness affects height at doorways, appliances and adjoining floors. It does not replace proper subfloor preparation. We check flatness and the installation instructions for the product you choose.
Laminate or LVP? Compare the actual products.
We install both. The better fit depends on your rooms, priorities and the product specifications.
| What to compare | Laminate | Luxury vinyl plank |
|---|---|---|
| Surface | Printed wood look with protective wear layer | Printed wood look with vinyl wear layer |
| Wear information | Check the product’s AC rating and warranty | Check wear layer, finish and warranty |
| Water protection | Check approved rooms and water warranty conditions | Check approved rooms and water warranty conditions |
| Installation | Flatness, moisture, expansion and transitions matter | Flatness, moisture, expansion and transitions matter |
| Appearance and feel | Compare the actual sample in your home | Compare the actual sample in your home |
| Price | Quoted for the product and complete project scope | Quoted for the product and complete project scope |
You do not need to rule out either category before the consultation. Compare samples side by side, then review the installation requirements and complete quote. Explore our LVP installation service.
Manufacturer information: GemCore Seaside collection and limited warranty documents. The selected product’s current instructions and warranty control.
GemCore Lakeshore and Seaside. Twenty colorways.
We carry both GemCore collections. Coastal and lakeside-inspired names. Light naturals through warm medium browns. We bring suitable samples to your consultation and confirm current availability.
Lakeshore Collection
10 colorways
12mm thick, 7.5 inches wide, 48 inches long. Coastal and lakeside-inspired tones with lighter, airier colorways that work well in smaller rooms and tighter spaces. An approachable width for traditional room sizes.
- 12mm x 7.5" x 48" plank format
- 10 SKUs per collection
- Lifetime residential warranty
Seaside Collection
10 colorways
12mm thick, 9.25 inches wide, 72 inches long. The larger format makes rooms feel more expansive and shows off the grain detail more dramatically. Popular for open-plan main floors and primary suites.
- 12mm x 9.25" x 72" plank format
- 10 SKUs per collection
- Lifetime residential warranty
The rooms waterproof laminate is built for.
Laminate can work in kitchens, living spaces and suitable basements when the selected product is approved for those conditions. We review the room, subfloor and manufacturer’s installation requirements before you choose.
Waterproof surface claims do not mean flooding or moisture beneath the floor is harmless. Active leaks, slab moisture and damaged subfloors need attention first. We also confirm perimeter sealing, expansion space and transitions where the product requires them.
Cleaning methods and warranty coverage vary by collection. Follow the chosen product’s care guide; do not assume every laminate is steam-mop safe.
Running the same laminate throughout the whole home is a popular choice right now. One material, one install crew, one cohesive look from basement to bedroom. We will bring samples for every room if that is the direction you are going.
Explore GemCore room inspiration.
Manufacturer room images illustrate the collections and colors; they are not photographs of Plank & Go customer installations.
The right color. The right texture. Seen in your space, in your lighting, before you commit.
What GemCore laminate actually costs, installed.
Laminate pricing at Plank & Go starts at $6.50/sqft installed with Inhaus Visions and goes up to $8/sqft for GemCore Seaside. Herringbone runs approximately $10/sqft. GemCore Lakeshore sits at $7.50–$8.00 per square foot installed. All prices include materials and labor.
For whole-home projects or large square footage, the combination of performance, warranty coverage, and price point makes these products a hard value to beat. We will give you a firm, itemized quote at the consultation before we leave your home. No surprises.
Not sure laminate is the right call?
If you are still weighing laminate against hardwood, route back through the consultation and make the decision in the home, not from a spec sheet.
- See the Free Consultation · Compare laminate and hardwood in your rooms before you commit
- Hardwood Flooring · Real wood, refinishable, premium investment
- All Flooring Options · Side-by-side comparison of everything we carry
- How It Works · See the full consultation and installation process
Frequently Asked Questions About Waterproof Laminate
Is waterproof laminate protected from every kind of water damage?
No. Water protection depends on the selected product, installation and warranty. Surface spill protection is not protection against flooding, active leaks or moisture coming through a slab. We check the room and the manufacturer’s requirements before recommending a floor.
How should I compare laminate with LVP?
We supply and install both. Compare the actual samples, surface texture, care instructions, room suitability and warranty. Laminate AC wear ratings and vinyl wear-layer thickness are different measures; neither proves that every product in one category outperforms every product in the other.
Can laminate go in a basement?
It can when the selected product allows below-grade installation and the slab meets its moisture and preparation requirements. Any moisture problem needs to be resolved first. Underlayment or a vapor barrier must match the product’s installation instructions.
What laminate options do you carry?
Our laminate selection includes Inhaus and GemCore. We bring suitable samples to the consultation and confirm the chosen collection, color, availability and warranty in the quote.
Will I need transitions between rooms?
That depends on the product’s maximum installation area, layout, expansion requirements and adjoining floor heights. We plan transitions with the selected flooring instructions rather than promising a transition-free floor in every home.
What affects the installed price?
Product, square footage, removal, subfloor preparation, underlayment, stairs and finish details all affect the quote. The figures on this page are planning guides. Your written quote defines the actual included work and final price.
Browse waterproof laminate materials · Authorized GemCore dealer
Local guides: Herriman · Saratoga Springs · Eagle Mountain · Spanish Fork · Bountiful
Need to see if laminate is the right fit?
Use the Free In-Home Floor Fit Consultation to compare waterproof laminate collections in your actual rooms, understand the trade-offs, and move forward with a clear line-by-line quote if laminate is the winner.